2018 is already lining up to be a cracking year for vegan product releases.
The Beyond Burger™ took America by storm when it launched earlier this year. It’s meaty in both taste and texture and it’s got a lot of hype as it appears to ‘bleed’ when being cooked and releases juices similar to those released when cooking meat, achieved through the much healthier and cruelty free method of…. beetroot.
The burger pattie can be BBQed, fried, baked, grilled and the internet has seen as swarm of meat eaters being completely fooled by the texture and taste.
This month it was announced the The Beyond Burger™ will be hitting the UK in 2018, which is such an exciting development for the vegan community! The burger is made entirely from plants and isn’t tested on animals in anyway, as well as providing 20g of protein per pattie! Yep, plant based protein – SHOCKING I know*.
Oh and it’s also free from GMOs, soy and gluten. It’s also all completely free from animal stem cells and it isn’t grown in a lab like many people initially thought. It’s mostly made from…. pea protein.
Some vegans have expressed that the burger is too realistic, while others argue why would vegans want to eat a meat replica when they purposely cut meat out of their diets – I think it’s an interesting debate, but I also think by offering more of these types of options it shows people who love meat, that the same experience can be achieved without the health, environmental and animal welfare implications. It also gives people the opportunity to switch out meat from various meals, if they’re not ready to make the full commitment to a vegan or vegetarian lifestyle. It’s only a good thing in my eyes.
Will you be trying it? What are your thoughts on a vegan burger that ‘bleeds’?
*all the sarcasm.